For all Items
The World’s Best Diamonds
Our head office is down the street from the Tel Aviv Diamond Exchange: the largest diamond exchange in the world. When you work with us, we buy stones at deeply discounted prices - and pass the savings on to you. This applies to Moissanite, natural and lab-grown diamonds. Our diamonds prices are the best in the industry for both types. And if we don’t have the diamond you want, our marketplace connections will find the perfect stone for your next piece of jewelry.
Our Master Jewelers
The world’s best jewelry is made by the world’s best jewelers. That’s why we employ a third-generation artisan as our master jeweler. He is a living, breathing jewelry encyclopedia - and he personally oversees each piece we make and sell. If you’d like to ask our jeweler a question, please click here and he’ll respond within up to 24 hours.
We have a strict no conflict diamond policy.
Anything You Want
We make every piece of jewelry from scratch. Our specialty is making custom items. If you can imagine it and it’s physically possible, we’ll make it for you. This also means we’re happy to reproduce jewelry you’ve seen in films, on celebrities, etc. To help you create the exact items you want, we’ve made a custom jewelry tool. You can use it to make engagement rings, eternity rings, tennis bracelets and other items. Once you make the item you want, you can place an order and we’ll start making it for you immediately.
Till your 50th Anniversary
We proudly stand behind our products and offer a lifetime warranty on all of them. This include free rhodium plating, prong tightening and more. Please click the link to learn more about our lifetime warranty. READ MORE
Risk-Free Shopping & Free Shipping
We use the world's top payment companies to process your money. When you shop with us, your card information is always secure. Moreover, we offer free international shipping on every order, using the world's top courier services to get our items to your door. READ MORE